Let’s be honest, being an assistant in the salon industry is really hard work. We’re talking long hours on your feet, endless sweeping up, rinsing out color bowls, taking out the trash, and other glamorous tasks, not to mention the low pay and perpetual color stains and bleach splotches on your clothes. The truth is […]
Salon Tips
Turning Conversation Into Retail Sales
It’s a simple fact that increased retail sales translates into more profit for salon owners and commission for staff but what most salon professionals don’t know is that the ‘sale’ needs to start well before checkout. The truth is that it’s an on-going conversation about your clients’ needs, and how the products and tools that […]
Top 7 Tips for Aspiring Salon Professionals
Although this started as a challenge by an industry friend, I thought the information was worthy enough to share. My name is Jim Roberts and I am the Show and Education Director for Rusk and Babyliss Pro. I am also a salon owner and have been a hairstylist for over 25 years. As a way […]
What You Need to Know About Salon & Spa Memberships
Are salon and spa memberships for you and your business? Before you say, “Where do I sign up?” consider some of these important facts. Read on as we explain the good, the bad, and the often-misunderstood business models of memberships in salons and spas. First let’s look at what salon and spa membership is. Typically, […]
Harnessing the Force of Generation Z
As Millennials age into their thirties, Generation Z, a new and vibrant wave of would-be professionals, is emerging. Is your salon ready to market to this new crowd, let alone to hire them? Gen Z’s, or those who were born after 1995, have an advantage over their Gen Y predecessors. As the first digital natives […]
Finding Balance in the Workplace
Working long days is nothing new to hairdressers. In some cases the workweeks, especially around the holidays, can even seem endless. Because of the competitive nature of the industry, salon owners find themselves having to offer more value to the customer in order to stay in business. More value for the customer, however, usually results […]
